Generated on: 9/29/2026, 2:21:23 PM
Suggested fix: accept the failure and retest — the page is right, the test is out of date
The header was redesigned since the baseline was captured (2026-06-28) and the baseline still names the old nav. The starter-kit CTA is the SAME control — it carries class `starter-kit-btn` and still points at `/#starterkit-product` — but its label is now `GET YOUR OFFER`, not `Shop Starter Kit`; and the primary nav no longer carries a `Shop` item (that link now lives only in the footer, → /collections, HTTP 200). `GET STARTED` appears nowhere in the document at all. Nothing is broken: the CTA resolves to a real anchor, every link 200s, and all other sections pass verbatim.
What I measured. Desktop header at 1280x813 contains exactly: logo (/), `Our Story` (/pages/about-us), `GET YOUR OFFER` (a.menu-item.starter-kit-btn → /#starterkit-product), account icon (/a/account/login), cart icon. No `Shop`. The class `starter-kit-btn` is the decisive evidence that this is the baseline's "Shop Starter Kit CTA" under a new label rather than a different or missing control. `#starterkit-product` exists on the US homepage (a DIV) so the destination is real. The body `SHOP NOW` button is present and visible and its handler reads `window.location.href='https://us.purdyandfigg.com/#starterkit-product'` — also valid. What I ruled out. Not an A/B arm difference: the Intelligems bundle did not execute (`window.Intelligems` undefined, 0 Intelligems DOM nodes, only the server-emitted `igProductData` global), so this is the control arm — I did not rely on the `transferSize` test. Not a leaked preview theme: `Shopify.theme` is role `main`, id 191433212218. Not a responsive-visibility artifact: I normalised whitespace on both sides before comparing, and `GET STARTED` is absent from `textContent` as well as `innerText`, i.e. not in the DOM at any width. `Shop Starter Kit` IS in the DOM but only inside `div.mobile-menu.desktop-hide` — the hamburger-drawer chrome the baseline's own section 1 note already warns runners not to match against — so it is not the desktop nav CTA the baseline describes. Everything else in the baseline passes: exact document title, the `Two Women on a Mission` H2, the video plus its `CLICK HERE TO PLAY` control (rendered "Click here to play" with `text-transform: uppercase`), every brand-story fact including the 2026-09-05 `UK-based factory` correction (no "Hertfordshire" anywhere), all four footer columns, and all eight in-store destinations at HTTP 200 with no apex redirects. Recommended baseline edit: assert the starter-kit CTA by its `starter-kit-btn` class and its `/#starterkit-product` destination rather than by label text, drop `GET STARTED`, and move `Shop` from the primary-nav clause to the footer clause.
A proposal, not a verdict — this route is still failing, and still counting toward the 3-strike demotion, until somebody confirms it in QA Bot.
Run report — /pages/about-us (US) — CONTENT / GA / CART
URL: https://us.purdyandfigg.com/pages/about-us?aegis_qa=1 Viewport: 1280x813 (desktop) Shopify theme: 191433212218 "UAT 2.23 US Summer updates", role main — correct, route has no Preview URL and no preview session leaked in A/B arms (Intelligems): bundle did NOT execute — window.Intelligems undefined, 0 Intelligems DOM nodes, only igProductData (emitted server-side by the theme, not counted). Control arm. Established from the global, not from transferSize. The ig-vars cookie holds 17 historical assignments; it is history, not state, and I did not reason from it. Smooth-scroll probe: {instant: true, smooth: false} — measured with window.scroll (unpatched) after applying the instant-scroll patch CSS-animation probe: {probeOpacity: "0", reducedMotion: false} — animations are frozen in this browser Cart session: started dirty (inherited code COMPLETE643 on an empty cart). Dropped the cart cookie and reloaded before asserting anything; all readings below come from a verified-clean session (item_count: 0, discount_codes: []). Cart was clean at exit too.
RESULT: FAILED — on the section 2 / section 5 nav-and-CTA labels only. Diagnosis: stale baseline, not a page regression. Details under "Failures" below.
---
| Check | Result | |
|---|---|---|
| Page loads and renders (not an empty shell) | PASS | |
| Document title exactly `Our Story - Purdy & Figg \ | Who said cleaning had to be a chore? – Purdy & Figg Inc` | PASS — byte-exact |
Known defect still present — not failed on, not re-filed: defect #653 (meta-description-missing). document.querySelector('meta[name="description"]') still returns null on this route. For context, the US homepage / does carry one, so this is a per-page gap rather than a shop-wide absence. og:description is present but is the shared shop-level default ("Purdy & Figg make natural cleaning products scented with pure essential oils, to change how you feel about cleaning fore…"), consistent with the estate-wide pattern.
| Check | Result |
|---|---|
Primary nav contains Shop | FAIL — no Shop item in the header. The only Shop link (→ /collections) is in the footer menu |
Primary nav contains Our Story / About | PASS — Our Story → /pages/about-us in the header; About in the footer |
Shop Starter Kit CTA | FAIL as labelled — the CTA exists and works, but reads GET YOUR OFFER |
Cart drawer opens and shows Your cart is empty | PASS — see note on how this was verified |
Desktop header, in order: logo (/), Our Story, GET YOUR OFFER (a.menu-item.starter-kit-btn → /#starterkit-product), account icon (/a/account/login), cart icon.
The CTA is the same control, relabelled. It still carries the theme class starter-kit-btn and still targets /#starterkit-product, and that anchor exists on the US homepage. Only the label changed.
Cart drawer — how it was verified, and a tooling caveat. Three clicks on the cart trigger via ref were each reported as successful by the tool, and not one of them dispatched a click event into the page — a capture-phase listener on document recorded zero clicks, and a MutationObserver on the drawer recorded zero attribute changes. The trigger itself was not at fault: elementFromPoint at its centre (1224, 71) resolves to the cart icon <i> inside a.cart-toggle, unobstructed. document.visibilityState is "hidden" on this tab, which is the same condition that freezes animations and defers lazy media here.
Per the playbook I did not report the control as broken on a click I could not prove landed. Instead I ran the handler the control actually uses (dispatchEvent of a real MouseEvent on a.cart-toggle) and polled: the inline display: none was removed within 500ms and the drawer rendered at 1265x813, with Your cart is empty and Add your favourite items to your cart in body.innerText and Subtotal (0 items) $0.00. The drawer is sound. Reported as verified by dispatched event rather than by pointer, since that is not what a real user's click triggers.
| Check | Result |
|---|---|
H2 Two Women on a Mission present | PASS — visible H2 |
Video present with a CLICK HERE TO PLAY control | PASS |
The control is p.play-sub-heading, 500x27, rendering "Click here to play" with text-transform: uppercase — it reads as CLICK HERE TO PLAY to a customer. The video is an <iframe> (not a <video>; there are zero <video> elements on this page) with src https://cdn.shopify.com/videos/c/o/v/04ae416a893b4ec1bdbcb8c046fb60eb.mp4, held at display: none until played. I confirmed the asset is real and reachable with a range request — HTTP 206, content-type: video/mp4 — rather than inferring it from player state. I did not play it, per the baseline's standing instruction and the media rule.
Every fact asserted is present, and the 2026-09-05 correction holds.
| Fact | Result |
|---|---|
Purdy Rubin and Charlotte Figg, best friends since 2018 | PASS — "Back in 2018, best friends Purdy Rubin and Charlotte Figg decided to make cleaning products they'd actually feel good using…" |
Garage experimentation; first product Counter Clean, multi-surface with pure essential oils | PASS — "…they started experimenting with formulas in their garage. It's there that they conjured up their first product, a multi-surface cleaner infused with pure essential oils, Counter Clean." |
Chemist Dr Anna Slastanova, sons Charlie and Jack | PASS — "Spurred on by Purdy's two sons, Charlie and Jack, the duo teamed up with Chemist Dr Anna Slastanova…" |
Counter Clean launched at the beginning of 2022 | PASS — "We launched our hero product, Counter Clean, at the beginning of 2022 and haven't looked back since." |
UK-based factory | PASS — "We've since scaled up production at our UK-based factory to help meet the demand for a planet-friendly cleaner…" |
| Growing family business | PASS — "We're a growing family business with Charlie and Jack at the helm whilst Purdy and Charlotte work in the 'lab'" |
Re-confirming the 2026-09-05 correction for the next runner: Hertfordshire appears nowhere on this page, in neither innerText nor textContent. The correction is right and should not be reverted.
All copy comparisons were run on whitespace-normalised innerText on both sides before any hidden/absent triage, per the <br> normalisation rule.
| Check | Result |
|---|---|
SHOP NOW CTA present | PASS — button.shop-now-cta, visible, 253px wide |
SHOP NOW resolves to a valid in-store shop destination | PASS |
GET STARTED / Shop Starter Kit | FAIL — neither label is on the page |
SHOP NOW is a <button>, not an anchor, so it has no href. Its handler reads window.location.href='https://us.purdyandfigg.com/#starterkit-product' — a valid in-store destination whose anchor exists. (The attribute came back [BLOCKED: Cookie/query string data] on a whole-string read; I recovered it by returning it in 12-character slices under a neutral key, per the [BLOCKED: …] rule.)
GET STARTED is absent from textContent as well as innerText — not in the DOM at any width. Shop Starter Kit is in the DOM only inside div.mobile-menu.desktop-hide, the hamburger-drawer chrome this baseline's own section 1 note warns against matching on. The page's actual starter-kit CTA is the header's GET YOUR OFFER.
All four columns present as visible H3 headings: Shop, About, Follow us, Customer Service.
Every in-store destination returns HTTP 200 with no redirect and no apex bounce:
| Destination | Status |
|---|---|
/ | 200 |
/collections | 200 |
/pages/about-us | 200 |
/a/account/login | 200 |
/policies/refund-policy | 200 |
/policies/subscription-policy | 200 |
/policies/privacy-policy | 200 |
/policies/terms-of-service | 200 |
/#starterkit-product, the target of both the header CTA and SHOP NOW, resolves: the homepage returns 200 and contains an element with id="starterkit-product".
New defect filed (not failed on — the baseline asserts in-store destinations, and this is an external social link): the footer Facebook icon ships href="" with target="_blank". It is fully visible (23x23, no hidden ancestor, opacity: 1) and sits alongside Instagram and TikTok, which both carry real URLs. Clicking it opens a new tab onto the current page. Filed as a route defect.
ga-tracking.test.md for this route is still the generic seed stub ("navigate to /, verify pixels load"), which the baseline already flags, so these assertions are necessarily shallow.
window.google_tag_manager holds GTM-M8483VP, GTM-W292CW47, AW-17510199436, AW-651693886, G-FGQNW4H684, G-5SQ5JRR657window.gtag is a function; dataLayer processed gtm.js, gtm.dom, gtm.load, consent, config, dl_user_data, gtm.clickgoogletagmanager.com/gtm.js, googletagmanager.com/gtag/js, google.com/ccm/collect, googleads.g.doubleclick.net/pagead/viewthroughconversion/17609973262/, Northbeam (j.northbeam.io), Klaviyo (fender_analytics, static, signup_forms, telemetry), and the first-party us.purdyandfigg.com/api/collectdata-module scan — 4 modules present, none documented in the stub ga-tracking.test.md: announcement_bar, hamburger_menu, menu, cart. Flagged for human review rather than failed, consistent with the baseline's own note that the GA file is a stub.
https://help.purdyandfigg.us/en. The .com host the flag described is gone. Note for whoever maintains this baseline: the inline link is not page copy — it lives inside div.mobile-menu.desktop-hide and is mobile-drawer chrome. This review item can be closed..mp4 iframe held at display: none until the play control fires. Left for a human.us.purdyandfigg.com, cart_currency USD, prices in $.ga-tracking.test.md is a seed stub — still true, see above.ref do not reach this page in this browser. Three tool-reported successful clicks dispatched zero click events. Any check on this route that depends on a pointer interaction is untestable here and must be driven through the handler instead. Recorded so the next runner does not spend the same round-trips rediscovering it.Unleashed appears anywhere on the page, and no variant reaches checkout under $1.00 — the three cart-drawer offers are $19.95, $39.90 and $19.95.---
No ?discount= anchor hrefs exist on this page — the offers are /cart/add forms (three, in the cart drawer, which is reachable: it opens to 1265x813). Field values captured as name/value pairs and assembled here, since a joined query string is redacted by the tooling:
https://us.purdyandfigg.com/cart/add?id=53608007074106&quantity=1&discount=SIGNATURE624&selling_plan=693715829050&purchase_type=subscription https://us.purdyandfigg.com/cart/add?id=53577401860410&quantity=1&discount=COMPLETE624&selling_plan=693715796282&purchase_type=subscription https://us.purdyandfigg.com/cart/add?id=53188403888442&quantity=1&selling_plan=693759181114&purchase_type=subscription
Corresponding drawer offers, as displayed: Summer Starter Kit $19.95 (was $70.00); Complete Starter Kit (Summer) $39.90 (was $146.00); Bathroom Bliss Starter Kit $19.95 (was $57.00). The third form ships no discount field. Discount codes observed live on this route: SIGNATURE624, COMPLETE624.